How Liquid Lamination Reduces PVC Usage in Large Format Printing


In the world of Large Format Printing and Outdoor Advertising, sustainability and environmental concerns have become increasingly important. One way to address these issues is by reducing the use of polyvinyl chloride (PVC) in Large Format Printing applications. Liquid lamination has emerged as a viable alternative to traditional PVC laminates, offering numerous benefits while minimising the environmental impact. In this blog, we will explore the reasons why liquid lamination is a game-changer in reducing PVC usage in large format printing.

What is PVC, and Why is it a Concern?

Before delving into the advantages of liquid lamination, let’s first understand the issues associated with PVC in large format printing. PVC, a popular material for laminates, is known for its durability and flexibility. However, its production and disposal present environmental challenges. PVC is derived from fossil fuels and can release toxic chlorine gas when burned. Furthermore, its non-biodegradable nature leads to long-lasting environmental pollution.


The Rise of Liquid Lamination

Liquid lamination has gained traction as an eco-friendly alternative to PVC laminates. Here’s how it works:

Application Process:

Liquid lamination involves applying a clear liquid coating to the printed material, which is then cured using infrared technology that we use at PressOn to combine with the water based laminate, rather than UV which is often for solvent based chemicals. This process creates a protective layer that enhances the durability and longevity of the printed piece.

Environmental Friendliness:

Unlike PVC, liquid lamination is water-based, reducing the use of harmful solvents and VOC emissions. This eco-friendly approach aligns with the growing demand for sustainable printing practices.

Benefits of Liquid Lamination

Now, let’s explore why liquid lamination is a superior choice in reducing PVC usage in large format printing:

Reduced Environmental Impact:

Liquid lamination significantly reduces the use of PVC, contributing to a lower carbon footprint. With water-based formulas and fewer harmful chemicals, it aligns with sustainability goals.


Liquid-laminated prints are often easier to recycle since they do not contain PVC, making it simpler to incorporate them into existing recycling processes this helps add to PressOn’s low impact print solutions.

Enhanced Print Quality:

Liquid lamination provides a clear, glossy finish that enhances the visual appeal of printed materials. This superior quality can make your prints stand out while being environmentally responsible.


Liquid lamination can be used on a wide range of substrates, including paper, fabric, and vinyl, making it a versatile choice for various large format printing applications.

Cost Efficiency:

While liquid lamination may have a slightly higher upfront cost compared to PVC laminates, it can lead to long-term savings due to reduced maintenance and replacement needs.

In conclusion, liquid lamination is a sustainable and eco-friendly solution that reduces PVC usage in large format printing. By offering enhanced print quality, environmental benefits, and cost-efficiency, it addresses both the growing demand for eco-conscious printing practices and the need for high-quality, durable prints. As the printing industry continues to evolve, embracing liquid lamination can help reduce the environmental impact and promote a more sustainable future.

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