PressOn has recently completed a programme of work for the Crossrail project, printing and installing around 450m of hoarding graphics for Crossrail construction sites throughout London, UK.
Crossrail is building the Elizabeth Line, a new railway for London and the South East. The project is constructing 10 new stations, improving many more and connecting 42 kilometres of new tunnels under London with existing railways. Construction of the Crossrail project is 85 per cent complete and is set to open in phases from December 2018.
The team at Crossrail enlisted PressOn’s services to assist with the implementation of a new site branding strategy. This strategy was to provide bespoke hoarding artwork for each individual station currently under construction across central London.
Hoarding graphics
PressOn produced the hoardings to be placed around the construction work for the new Elizabeth Line section of underground at Bond Street, Paddington, Liverpool Street, Moorgate, Farringdon, Custom House and Whitechapel stations.
Using the HP Latex 3500, PressOn printed the hoarding graphics with HP Latex inks onto permanent vinyl which was then mounted onto 3mm Aluminium Composite Material (ACM) panels. Printing took over 30 hours, laminating 8 hours and an additional 36 hours was spent mounting the vinyl to ACM.
Designs and all artwork was supplied by Crossrail and features CGI images of the proposed layout of the completed stations.
Health and Safety Considerations
PressOn consulted the project’s contractors at each individual worksite to identify the best methodology for installation. This involved meticulous planning to schedule installation around the construction programme, health and safety obligations, and other logistical complexities such as traffic and pedestrian management.